Of the display typefaces Rudolf Koch designed, Neuland may have received the most use abroad. But how was it made? A 1922 letter Koch sent to Ernst Kellner provides more questions than answers, and designers have speculated for almost half a century about whether Koch really cut its punches without any preparation. Dan Reynolds’s essay reviews these textual sources, comparing them with surviving process material preserved in the Klingspor Museum and elsewhere. Written by Dan Reynolds and edited by Alice Savoie and Jérôme Knebusch in the Poem Pamphlet series.
Making Neuland, Dan Reynolds, Poem, Frankfurt am Main, 2023.
Prix d'art / Kunstpreis Robert Schuman, École supérieure d'art, Église des Trinitaires, Centre d'art contemporain Faux Mouvement, Église Saint-Pièrre-aux-Nonnains, Metz, 2009.
One week workshop with Bachelor students. Design of a digital alphabet where capitals and minuscules have a distinctive different drawing.
Two types in one, Hochschule Aachen, 2019.
Nouveau Quellstift is the rounded variant of the Nouveau typeface. In theory, all sans serif types could have rounded versions. Here, it resonates particularly with the origins of Art Nouveau letters, which can be found in writing rather than in typography. The Quellstift, literally ‘source pen’, is a monolinear writing tool made of shaped cork. Rudolf von Larisch promoted its use through his artistic writing courses at the Kunstgewerbeschule in Vienna and his influential 1905 book ‘Unterricht in ornamentaler Schrift’. This modern interpretation designed by Jérôme Knebusch has 36 styles: six weights ranging from thin to bold, and five sub-families arranged from the most quiet to the most expressive forms named after some influential flowers of the Art Nouveau mouvement: Crocus, Dahlia, Gingko, Nenuphar, Rose, Thistle. The Nouveau typeface was initially designed as an all-caps custom typeface for the École de Nancy, the art museum in France, with Philippe Tytgat.
Nouveau Quellstift, typeface, 2024. Published by Poem.
ARTEM, which stands for Art, Technology and Management, is an original initiative set up by the École nationale supérieure d'art et de design de Nancy, ICN Business School and Mines Nancy. It combines the creation and the integration of new technologies with a managerial, strategic, economic and legal perspective. By crossing cultures – of the scientist or engineer from Mines Nancy, that of the manager from ICN Business School, and that of the artist or designer from the École nationale supérieure d'art et de design de Nancy – the Artem Alliance invites students to think outside the box by plunging them into the heart of issues and logics that are a priori far removed from their field of excellence. The exclusive custom typeface was commissioned successively between 2007 and 2017. The main idea and concept of Artem's graphic identity lies in the shared use of an exclusive typeface. Rather than stamping documents, it is a shared voice that speaks through the typeface. With a linear, pragmatic design based on Johnston (Edward Johnston, 1916), it has the distinctive feature of mixing capitals and lower case letters. Known as unicase (a single typographic case), the capitals of the acronym ARTEM blend in as small capitals among the lower case letters. There is no real set of capitals. The typeface is available in five weights: Thin, Light, Regular, Bold and Black. It is designed for headlines and short texts, where the design is as visible as it is readable. It is used throughout the Artem campus, for signage and on-screen and printed documents. See also the extension Artem Bureau on this website.
Artem, custom typeface, Alliance Artem & ENSAD, Nancy, 2007-2017. Graphic design Nicolas Pleutret.
Pedagogical materiality covers all media, tools, objects, toys and devices dedicated to the transmission of knowledge. In short, all the ‘things' which accompany educational activity, regardless of the place in which it occurs. Because this materiality is expressed in terms of properties perceptible through the senses, its uses are particularly popular throughout the pre-school period and in early-learning methods. Éloïsa Pérez's essay discusses examples from the early 19th century until today. It is structured in three parts: constructing (the letter), guiding (the movement through trajectory and tracing) and composing (the word). The pamphlet is accompanied by the edition of an exclusive capital lettering template and two postcards. Edited by Alice Savoie and Jérôme Knebusch in the Poem Pamphlet series. Translated into English by Nigel Briggs.
The material discovery of the alphabet, Éloïsa Pérez, Poem, Frankfurt am Main, 2021. Published by Poem.
Custom all-caps typeface in medium weight, used throughout the museum's documents and announcements. The nearby, recently restored Villa Majorelle uses the typeface as well for its signage. The typeface gathers different Art Nouveau forms found in architecture, furniture or art and transposes them into one harmonizing design. It is further is characterized by wide capitals in many variants. The six styles (Crocus, Dahlia, Gingko, Nenuphar, Rose, Thistle) are arranged from the most quiet to the most expressive letterforms. Designed with Philippe Tytgat. Graphic design by Lab.Leblond.Tytgtat, Nancy. The typeface was later extended to minuscules in diverse weights, and published by Poem as a full retail type family in 2022.
Nouveau, custom typeface, Musée de l’Ecole de Nancy, w/ Philippe Tytgtat, Nancy, 2018-2020. Graphic design Lab.Leblond.Tytgtat.
Alice Savoie and Jérôme Knebusch have edited between 2020 and 2025 ten essays by Jérôme Knebusch, Sébastien Morlighem, Riccardo Olocco, Dan Reynolds, Éloïsa Pérez, EESAB Type, Yoann De Roeck, François Chastanet, Julien Van Anholt in the Poem Pamphlets collection. The screenprinted box, white on black paper, assembles them.
Poem Pamphlets 1-10, Poem, Frankfurt am Main, 2020-2025. Edited by Alice Savoie & Jérôme Knebusch.
Conference given at ISType Mono series, Istanbul, in 2014. Instant is an anachronic type family going from thin, quick handwritten letters to stable, black typographic shapes. Each of the five styles correspond to a singular design related to a specific stroke speed and weight: Vivid, Quick, Regular, Slow, Heavy. Hommage to the poet, painter and writer Henri Michaux (1899 – 1984), it questions fundamental differences between handwriting and typography, type family consistency and the relation and usage of roman, bold and cursive faces. More informations on Instant here. Video link below.
Instant: from handwriting to type design, conference, ISType Mono, Istanbul, 2014.
Almost is a typeface between gothic and roman. Based on in-depth research, it was designed by Jérôme Knebusch in 2012-2019 in five weights and two styles, Gothic and Roman, and completed in 2021 with respective italics. Almost Display was added to the collection in 2024, intended to headlines and shorter texts in bigger sizes. It carefully adapts its proportions to save horizontal space, and sharper terminals look more refined, especially in bolder weights. Almost Display otherwise mirrors the various expressive possibilities of Almost, and might be the preferred choice in point sizes above twenty. More information about Almost on Poem's website.
Almost Display, typeface, 2024. Published by Poem.
Visual identity and design of the Brave New World Order – Triennale Jeune Création website. The young art triennale is a major event for emerging artists from Luxembourg and the Greater Region. The website showcases 40 artists and a forum, initiated during the Covid pandemic which delayed the exhibition for one year. Each artist could login and update his profile. The starting page is randomly customized, displaying each time in another order the black and white identity drawings. The identity integrated the custom design of a typefaces in two styles.
Brave New World Order – Triennale Jeune création, Rotondes, Casino Luxembourg – Forum d'art contemporain, 2020-2021, w/ Thomas Bouville.