ARTEM, which stands for Art, Technology and Management, is an original initiative set up by the École nationale supérieure d'art et de design de Nancy, ICN Business School and Mines Nancy. It combines the creation and the integration of new technologies with a managerial, strategic, economic and legal perspective. By crossing cultures – of the scientist or engineer from Mines Nancy, that of the manager from ICN Business School, and that of the artist or designer from the École nationale supérieure d'art et de design de Nancy – the Artem Alliance invites students to think outside the box by plunging them into the heart of issues and logics that are a priori far removed from their field of excellence. The exclusive custom typeface was commissioned successively between 2007 and 2017. The main idea and concept of Artem's graphic identity lies in the shared use of an exclusive typeface. Rather than stamping documents, it is a shared voice that speaks through the typeface. With a linear, pragmatic design based on Johnston (Edward Johnston, 1916), it has the distinctive feature of mixing capitals and lower case letters. Known as unicase (a single typographic case), the capitals of the acronym ARTEM blend in as small capitals among the lower case letters. There is no real set of capitals. The typeface is available in five weights: Thin, Light, Regular, Bold and Black. It is designed for headlines and short texts, where the design is as visible as it is readable. It is used throughout the Artem campus, for signage and on-screen and printed documents. See also the extension Artem Bureau on this website.
Artem, custom typeface, Alliance Artem & ENSAD, Nancy, 2007-2017. Graphic design Nicolas Pleutret.
Essay devoted to the study of typefaces created during the 15th century which are neither roman nor gothic. The main concern is to offer a description and nomenclature. The research had been undertaken within the framework of the programme at the Atelier National de Recherche Typographique (France). Written by Jérôme Knebusch. Published in Azimuts 48-49, St. Etienne, 2018.
Drôles de types / Strange Types, Azimuts 48-49, St. Etienne, 2018.
Koch Lichte Grotesk is the newest revival of Lichte Neuland by Rudolf Koch, designed by Edvinas Žukauskas and Jérôme Knebusch and published by Poem for Neuland’s centenary in 2023. Lichte Neuland appeared five years after Neuland in 1928, in the Gebr. Klingspor specimen dedicated to the American market by the Continental Typefounders Association. Koch Lichte Grotesk is an accurate revival of the 12 pt Cicero size, the smallest one. It is currently the only fully identified original size, as shown on the 1928 index card of the German Association of Typefounders. This association was founded at the beginning of the 20th century and most German type foundries were members. It served to represent their interests in economic, political and legal matters. A secondary source are the Lichte Neuland Cicero letters from the letterpress workshop P98A, Berlin. Koch Lichte Grotesk is available in four fonts: 12 Cicero, 12 Cicero Plain, 12 Cicero Inline and 12 Cicero Line. 10% of licence purchases are deposited each year as flowers on Koch's grave.
Koch Lichte Grotesk, typeface, 2023, w/ Edvinas Žukauskas. Published by Poem.
Futura Super Extra Bold, Gutenberg Museum Mainz, 2017.
Rudolf Koch and Fritz Kredel's remarkable Blumenbuch [Book of Flowers] was published between 1929 and 1942, from precious volumes and portfolios to pocket editions, involving numerous collaborators, printers and publishers such as Mainzer Presse in Mainz, Ernst-Ludwig-Presse in Darmstadt and Insel-Verlag, Leipzig. The Insel paperback edition continued to be printed throughout the 20th century. Koch began drawing wild flowers in 1922. He explains that he 'collected [the flowers] at random and without any particular purpose. I only drew those that grew in Offenbach and the surrounding area...'. A member of Koch's Werkstatt, the young Kredel, engraved most of the 250 drawings. The flowers were engraved on wood and coloured entirely by hand. The entire project - the various editions, sketchbooks, printing tests and original woodcuts - constitutes an exceptional archive that was exhibited for the first time in France, at the Modulab gallery in Metz The exhibition curated by Jérôme Knebusch is a joint venture between the Klingspor Museum, Poem, Modulab and the École nationale d'art et de design de Nancy.
Das Blumenbuch, Modulab, Metz, 4.5 – 17.6.2023. Klingspor Museum Archive.
Sophie Dubosc. Avec ou sans raison, Sophie Dubosc, Frac Normandie, Rouen, 2016.
Garden Party, Sébastien Gouju, Saarländische Galerie, Berlin, 2011.
Of the display typefaces Rudolf Koch designed, Neuland may have received the most use abroad. But how was it made? A 1922 letter Koch sent to Ernst Kellner provides more questions than answers, and designers have speculated for almost half a century about whether Koch really cut its punches without any preparation. Dan Reynolds’s essay reviews these textual sources, comparing them with surviving process material preserved in the Klingspor Museum and elsewhere. Written by Dan Reynolds and edited by Alice Savoie and Jérôme Knebusch in the Poem Pamphlet series.
Making Neuland, Dan Reynolds, Poem, Frankfurt am Main, 2023.
Instant is an anachronic type family going from thin, quick handwritten letters to stable, black typographic shapes. Each of the five styles correspond to a singular design related to a specific stroke speed and weight: Vivid, Quick, Regular, Slow, Heavy. Hommage to the poet, painter and writer Henri Michaux (1899 – 1984), it questions fundamental differences between handwriting and typography, type family consistency and the relation and usage of roman, bold and cursive faces. Instant was designed by Jérôme Knebusch in 2005 as part of a personal research project at ANRT Nancy. First published in 2012 by BAT Foundry, it is today available at Poem. In 2020, Instant Variable was added to the collection.
Instant, typeface, 2005-2012. Research project at ANRT Nancy. Published by Poem.
Erhard Ratdolt was one of the most successful and acclaimed printers of the 15th century. He was also a pioneer of new techniques and in 1486 he printed the earliest known type specimen. In this essay Riccardo Olocco analyses the only surviving copy of this single sheet with a discussion on the circumstances of its production and descriptions and identifications of the roman and rotunda types according to existing bibliographical references. The pamphlet is accompanied by a facsimile of the original type specimen. Edited by Alice Savoie and Jérôme Knebusch in the Poem Pamphlet series.
Ratdolt's Index characterum, the earliest known type specimen, Riccardo Olocco, Poem, Frankfurt am Main, 2020.
Triennals, prefiguration event of the Luxembourg young contemporary art triennale, with former triennale participants. Custom single-typeface and 'ongoing' visual identity which will evolve in the Brave New World Order identity of the triennale held one year later. See this website for more.
Triennials, visual identity & custom typeface, Rotondes, Cercle Cité, Casino Luxembourg, 2020.