Atelier Jérôme Knebusch
Mainzer Landstraße 105
60329 Frankfurt am Main
jk [at] jeromeknebusch.net
+49 69 15 61 60 23

ARTEM, which stands for Art, Technology and Management, is an original initiative set up by the École nationale supérieure d'art et de design de Nancy, ICN Business School and Mines Nancy. It combines the creation and the integration of new technologies with a managerial, strategic, economic and legal perspective. By crossing cultures – of the scientist or engineer from Mines Nancy, that of the manager from ICN Business School, and that of the artist or designer from the École nationale supérieure d'art et de design de Nancy – the Artem Alliance invites students to think outside the box by plunging them into the heart of issues and logics that are a priori far removed from their field of excellence. The exclusive custom typeface was commissioned successively between 2007 and 2017. The main idea and concept of Artem's graphic identity lies in the shared use of an exclusive typeface. Rather than stamping documents, it is a shared voice that speaks through the typeface. With a linear, pragmatic design based on Johnston (Edward Johnston, 1916), it has the distinctive feature of mixing capitals and lower case letters. Known as unicase (a single typographic case), the capitals of the acronym ARTEM blend in as small capitals among the lower case letters. There is no real set of capitals. The typeface is available in five weights: Thin, Light, Regular, Bold and Black. It is designed for headlines and short texts, where the design is as visible as it is readable. It is used throughout the Artem campus, for signage and on-screen and printed documents. See also the extension Artem Bureau on this website.

Title
Artem
Date
2007–2017
Type
Type design
Client
Alliance Artem, École nationale supérieure d'art et design Nancy
Place
Nancy
Material
Custom typeface
Graphic design
Nicolas Pleutret

Artem, custom typeface, Alliance Artem & ENSAD, Nancy, 2007-2017. Graphic design Nicolas Pleutret.

The book brings together researchers from the fields of typography, palaeography and incunabula studies, with a particular focus on type and letterforms. The relatively understudied period – after Gutenberg and before the consolidation of Jenson’s model – extends from the earliest traces of ‘humanistic’ tendencies to ‘pure’ roman type, including many cases of uncertain or experimental design, voluntary hybridisation and proto- or archaic roman. In 1459 in Mainz, Johann Fust and Peter Schöffer printed the Rationale Divinorum Officiorum by Guillaume Durand, using a typeface (now known as ‘Durandus’) that looked like no other before. From that point, we can follow a wide variety of developments, partly related to the travels of early printers from the Rhine area to Italy and France. By extension, the private press movement initiated by William Morris and Emery Walker at the end of the nineteenth century in England, revived some of those typefaces before they were once more largely forgotten.

Title
Gotico-Antiqua, proto-roman, hybrid. 15th-century types between gothic and roman
Date
2021
Type
Editorial design, Research
Client
Poem, Atelier National de Recherche Typographique
Place
Nancy
Material
Book
Editorial direction
Jérôme Knebusch
Translation
Nigel Briggs, Jean-François Caro
Photography
Nabila Halim
Format
16×23,6 cm
Paper
Fedrigoni Sirio, Arena White Rough
Pages
496
Printing
Imprimerie Moderne, Pont-à-Mousson
Binding
Cloth hardcover, sewn, hot foil embossing, 2 colour screenprint on edges, 2 bookmarks
Publisher
Poem, ANRT/ENSAD, les presses du réel
Award
Fedrigoni Top Award 2022
Award
Most Beautiful German Books Shortlist 2021
ISBN
978-2-37896-226-5

Gotico-Antiqua, proto-roman, hybrid. 15th-century types between gothic and roman, Jérôme Knebusch (ed.), Poem & ANRT/ENSAD, Frankfurt am Main & Nancy, 2021.

Un mot, un matériau, École Française de Saarbruck et Dilling, 2008.

Zaunkönig Appartements, Baden-Baden, 2019.

Koch Lichte Grotesk is the newest revival of Lichte Neuland by Rudolf Koch, designed by Edvinas Žukauskas and Jérôme Knebusch and published by Poem for Neuland’s centenary in 2023. Lichte Neuland appeared five years after Neuland in 1928, in the Gebr. Klingspor specimen dedicated to the American market by the Continental Typefounders Association. Koch Lichte Grotesk is an accurate revival of the 12 pt Cicero size, the smallest one. It is currently the only fully identified original size, as shown on the 1928 index card of the German Association of Typefounders. This association was founded at the beginning of the 20th century and most German type foundries were members. It served to represent their interests in economic, political and legal matters. A secondary source are the Lichte Neuland Cicero letters from the letterpress workshop P98A, Berlin. Koch Lichte Grotesk is available in four fonts: 12 Cicero, 12 Cicero Plain, 12 Cicero Inline and 12 Cicero Line. 10% of licence purchases are deposited each year as flowers on Koch's grave.

Title
Koch Lichte Grotesk
Date
2023
Type
Type design
Client
Poem
Place
Frankfurt am Main
Material
Retail typeface
Conference
ENSAD Nancy 2023
Photography
Norman Posselt
Publisher
Poem

Koch Lichte Grotesk, typeface, 2023, w/ Edvinas Žukauskas. Published by Poem.

Garden Party, Sébastien Gouju, Saarländische Galerie, Berlin, 2011.

Rudolf Koch began drawing the Offenbach typeface in 1928, the first size was cut in 1931, and Koch made final corrections on his deathbed in 1934. The type was published from 6 to 60 pt posthumously by Gebr. Klingspor foundry in 1935. Stylistically, Offenbach is a hybrid, pairing wide roman capitals with narrow gothic minuscules, a mixture Koch had experienced in several of his typefaces like Jessen or Wallau. His student Hans Kühne had added to the Klingspor release the ‘German’ gothic capitals as alternative to the roman capitals. Offenbach is a faithful revival of Offenbach Mager, the initial thin weight, based on a one-week workshop in 2022 under the direction of Jérôme Knebusch. The students of the HfG Offenbach studied the archive material in the Klingspor Museum and lead type in the nearby printing workshop in the Bernardbau. The Offenbach typeface is freely usable by anyone, privately or professionally, under the Creative Commons CC BY-ND 4.0 license. This licence allows free use of the font, provided that the type and author are mentioned when using it (Offenbach by Rudolf Koch) and that no modification is made to its design.

Title
Offenbach
Date
2022
Type
Education
Client
Hochschule für Gestaltung Offenbach, Klingspor Museum
Place
Offenbach
Material
Workshop
Workshop
Yile Cho, Quirin Fürbeck, Simon Gerstner, Paula Janser, Emerson Martus, Ekaterina Sacharova, Ngoc Anh Tran, Chiara Wißler, Edvinas Žukauskas (Marc Schütz, HfG Offenbach)
Publication
Free OpenSource font

Offenbach in Offenbach. Koch's last typeface?, Klingspor Museum, Druckwerkstatt & HfG Offenbach, 2022.

Artem is the custom exclusive typeface for ARTEM, which stands for Art, Technology and Management,an original initiative set up by the École nationale supérieure d'art et de design de Nancy, ICN Business School and Mines Nancy. For everyday text use, an extension known as Artem Bureau has been added to the Artem type family. While Artem is a unicase type (a singular mixture of some capitals and minuscules), Artem Bureau is a complete set of lowercase and capitals for everyday office use, and enhanced with more extensive functions and glyphs. Currently, only ENSAD Nancy uses this typeface, available in Regular, Bold (2017) and Italic (2022). ENSAD Nancy has also ordered a graphic version, Artem Dot, which reinforces its identity within the overall Artem project. More information on the Artem identity typeface page.

Title
Artem Bureau
Date
2017–2022
Type
Type design
Client
École nationale supérieure d'art et design Nancy
Place
Nancy
Material
Custom typeface

Artem Bureau Italic, custom typeface, ENSAD, Nancy, 2017, 2022.

Visual identity and design of the Brave New World Order – Triennale Jeune Création website. The young art triennale is a major event for emerging artists from Luxembourg and the Greater Region. The website showcases 40 artists and a forum, initiated during the Covid pandemic which delayed the exhibition for one year. Each artist could login and update his profile. The starting page is randomly customized, displaying each time in another order the black and white identity drawings. The identity integrated the custom design of a typefaces in two styles.

Title
Triennale Jeune Création
Date
2020–2021
Type
Visual identity, Editorial design
Client
Rotondes, Casino Luxembourg
Place
Luxembourg City
Material
Website
Website
bravenewworldorder.lu
Co-design & development
Thomas Bouville

Brave New World Order – Triennale Jeune création, Rotondes, Casino Luxembourg – Forum d'art contemporain, 2020-2021, w/ Thomas Bouville.

One week workshop at Hochschule Mainz with Bachelor students. Design of a full digital alphabet with predefined geometric modules.

Title
Learning from Albers
Date
2017
Type
Education
Client
Hochschule Mainz
Place
Mainz
Material
Workshop

Learning from Albers, Hochschule Mainz, 2017.

Custom all-caps typeface in medium weight, used throughout the museum's documents and announcements. The nearby, recently restored Villa Majorelle uses the typeface as well for its signage. The typeface gathers different Art Nouveau forms found in architecture, furniture or art and transposes them into one harmonizing design. It is further is characterized by wide capitals in many variants. The six styles (Crocus, Dahlia, Gingko, Nenuphar, Rose, Thistle) are arranged from the most quiet to the most expressive letter­forms. Designed with Philippe Tytgat. Graphic design by Lab.Leblond.Tytgtat, Nancy. The typeface was later extended to minuscules in diverse weights, and published by Poem as a full retail type family in 2022.

Title
Nouveau
Date
2018–2020
Type
Type design
Client
Musée de l’Ecole de Nancy
Place
Nancy
Material
Custom typeface
Award
Type Directors Club 2023
Publication
Poem

Nouveau, custom typeface, Musée de l’Ecole de Nancy, w/ Philippe Tytgtat, Nancy, 2018-2020. Graphic design Lab.Leblond.Tytgtat.

Louis Hoell cut the punches for the only published typeface Otto Eckmann ever designed. The story of the Eckmannschrift’s creation has often been told. In retrospect, it was the release that made Karl Klingspor’s reputation as a typefoundry director of note. Yet instead of looking at the Eckmannschrift from Klingspor or Eckmann’s point of view, Dan Reynolds's essay directs its focus to what Hoell’s design contributions to the project might have been. With rare and unpublished material from the Klingspor archives in Offenbach am Main. Edited by Alice Savoie and Jérôme Knebusch in the Poem Pamphlet series.

Title
Louis Hoell and the making of the Eckmannschrift
Date
2020
Type
Editorial design
Client
Poem
Place
Frankfurt am Main
Material
Pamphlet
Publisher
Poem

Louis Hoell and the making of the Eckmannschrift, Dan Reynolds, Poem, Frankfurt am Main, 2020.

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