The Musée d'Orsay is dedicated to artistic expression from the period 1848–1914. With an annual attendance of 3.5 million visitors, it stands as one of the world’s most prestigious cultural institutions. Its complete visual identity overhaul, undertaken by the Paris-based graphic design studio Zoo, offers a contemporary interpretation of the museum’s artistic legacy by establishing a clear, readable, and engaging visual language. As part of this redesign, an exclusive typeface was created in two styles. This typeface is a modern reinterpretation of the typographic developments of La Belle Époque, channeling the vitality of the era to which the Musée d'Orsay is devoted. The roman style presents a distilled interpretation of the 19th-century French Elzévir genre, while the italic revives the Coulée Italique Elzévirienne, originally cast by the Parisian foundry Beaudoire & Fils. The italic also features a set of swash capitals. Both styles were drawn by Rafael Ribas, with advisory, mastering, and production by Jérôme Knebusch. Some images are excerpted from the 2023/2024 program, where the typeface is paired with Antique Legacy.
Orsay Elzévir, custom typeface, Musée d'Orsay, Paris, 2023. Advisory & production for zoo, designers graphiques / Rafael Ribas.
If, typeface, w/ Constantin Pfeiffer, 2007-2020. Published by Poem
Nouveau is a playful Jugendstil typeface based on a modernist design. Sometimes qualified in German speaking regions as Künstler-Grotesk – ‘Artist Sans Serif'– the typeface gathers different Art Nouveau forms found in architecture, furniture or art and transposes them into one harmonizing design. The typeface is characterized by wide capitals in many variants paired to slightly condensed minuscules with a generous x-height. Five weights range from hair strokes to a robust medium. The six styles (Crocus, Dahlia, Gingko, Nenuphar, Rose, Thistle) are arranged from the most quiet to the most expressive letterforms. A variable font assembles all styles in one and makes them accessible through a weight and an exclusive flora axis. Nouveau was designed by Jérôme Knebusch and Philippe Tytgat and published in 2022 by Poem. It was initially created as an all-caps custom type for the École de Nancy, the Art Nouveau museum in France.
Nouveau, typeface, 2018-2022, w/ Philippe Tytgat. Published by Poem.
Koch Lichte Grotesk is the newest revival of Lichte Neuland by Rudolf Koch, designed by Edvinas Žukauskas and Jérôme Knebusch and published by Poem for Neuland’s centenary in 2023. Lichte Neuland appeared five years after Neuland in 1928, in the Gebr. Klingspor specimen dedicated to the American market by the Continental Typefounders Association. Koch Lichte Grotesk is an accurate revival of the 12 pt Cicero size, the smallest one. It is currently the only fully identified original size, as shown on the 1928 index card of the German Association of Typefounders. This association was founded at the beginning of the 20th century and most German type foundries were members. It served to represent their interests in economic, political and legal matters. A secondary source are the Lichte Neuland Cicero letters from the letterpress workshop P98A, Berlin. Koch Lichte Grotesk is available in four fonts: 12 Cicero, 12 Cicero Plain, 12 Cicero Inline and 12 Cicero Line. 10% of licence purchases are deposited each year as flowers on Koch's grave.
Koch Lichte Grotesk, typeface, 2023, w/ Edvinas Žukauskas. Published by Poem.
Almost is a typeface between gothic and roman. It was designed by Jérôme Knebusch in five weights and many alternates. They can be endlessly combined, taking either a roman or gothic direction, without falling in a strong, broken script nor becoming a ‘pure’ roman design. Above, uncialesque and bizarre (Byzantine) letterforms and a full set of initials complete the fonts. All take their inspiration in the 15th century, specifically in the period of 1459-1482 with Gotico-Antiqua typefaces like the ‘Durandus’ of Fust & Schöffer, the first type to present a humanistic tendency. A few years later Sweynheim & Pannartz use a type in Subiaco which some consider to be the first roman although gothic influences remain clearly visible. Roman type was finally defined in 1469-70 in Venice by the ‘de Spira’ brothers and Nicolas Jenson. But roman did not precipitate the death of gothic forms, mixtures of gothic and roman were tried out and the two co-existed for some time. Almost is a hommage to these types, which represent a unique, transitory moment in history of typography. More information about Almost on Poem's website.